PRIVACY POLICY

SEHGALL WHOLESALE

Effective Date: June 2026

 

1. Introduction

SEHGALL Wholesale ("Company," "we," "our," or "us") is committed to protecting the privacy of our B2B customers, retail partners, and visitors to our website at www.sehgall.in ("Website"). This Privacy Policy explains how we collect, use, disclose, and process personal data in accordance with the Digital Personal Data Protection Act, 2023 ("DPDP Act"), and other applicable Indian data protection laws.

 

This Privacy Policy applies to information collected through:

•       Our e-commerce website (www.sehgall.in)

•       WhatsApp communications and business inquiries

•       Email communications

•       Direct customer orders and transactions

 

2. Personal Data We Collect

We collect personal data when you interact with us. The types of data we collect include:

 

2.1 Information You Provide Directly

•       Business Details: Company name, business registration number, GST number, business address

•       Contact Information: Name, phone number, email address, WhatsApp number

•       Billing & Shipping Address: Full address, postal code, landmark details

•       Payment Information: Bank account details, UPI IDs (processed through secure payment gateways; we do not store complete card details)

•       Order Information: Product preferences, order history, order quantity, MOQ requirements

•       Communication: Messages sent via WhatsApp, email, contact forms, or direct communication

 

2.2 Information Collected Automatically

•       Website Usage Data: IP address, browser type, pages visited, time spent, referral source

•       Device Information: Device type, operating system, device identifiers

•       Cookies & Tracking: Session data, analytics through Shopify

 

3. Purpose of Data Collection

We collect and process personal data for the following purposes:

 

•       Order Processing: To process bulk orders, manage inventory, and execute wholesale transactions

•       Delivery & Logistics: To arrange shipment and delivery across India

•       Payment Processing: To facilitate secure payment transactions through Shopify and third-party payment gateways

•       Communication: To provide customer support via WhatsApp, email, and phone

•       Business Relationship: To maintain records of wholesale partnerships and MOQ agreements

•       Marketing & Promotions: To inform customers about new products, special offers, and exclusive deals (with consent)

•       Website Improvement: To analyze website performance and enhance user experience

•       Compliance: To comply with legal obligations, tax requirements, and regulatory mandates

 

4. Legal Basis for Processing

We process personal data based on:

 

•       Contract: Performance of wholesale agreements and order fulfillment

•       Consent: Where you voluntarily provide information and agree to marketing communications

•       Legal Obligation: Compliance with GST, Income Tax, and other statutory requirements

•       Legitimate Interest: To improve our services and maintain business records

 

5. Data Sharing & Disclosure

We share your personal data only when necessary and with appropriate safeguards:

 

•       Shopify: Our website platform processes data as a data processor

•       Payment Processors: UPI gateways, bank partners, and payment service providers

•       Logistics Partners: Courier services required for delivery across India

•       Tax & Regulatory Authorities: GST department, Income Tax, and other government agencies as mandated

•       Law Enforcement: When legally required by court orders or government directives

 

6. Data Protection & Security

We implement technical and organizational measures to protect your personal data from unauthorized access, alteration, disclosure, or destruction:

 

•       Encrypted Communication: HTTPS for website transmission

•       Secure Payment Gateway: PCI-DSS compliant payment processing

•       Access Controls: Limited access to personal data by authorized personnel only

•       Regular Audits: Periodic reviews of data security measures

 

However, no data transmission over the internet is 100% secure. While we strive to protect your data, we cannot guarantee absolute security.

 

7. Data Retention

We retain personal data as long as necessary for the purposes outlined in this policy:

 

•       Order Data: Retained for 7 years for GST and tax compliance

•       Customer Communication: Retained for dispute resolution and business records

•       Marketing Data: Retained until consent is withdrawn

•       Website Analytics: Retained for 12-24 months

 

8. Your Rights

Under the DPDP Act, 2023, and other applicable laws, you have the following rights:

 

•       Right to Access: Request a copy of your personal data held by us

•       Right to Correct: Request correction of inaccurate or incomplete data

•       Right to Erase: Request deletion of your data (subject to legal and business obligations)

•       Right to Restrict: Request limitation of data processing

•       Right to Object: Withdraw consent for marketing or non-essential communications

•       Right to Portability: Request data in a structured, commonly used, and portable format

 

To exercise these rights, contact us at the information provided below.

 

9. Third-Party Links & Services

Our website may contain links to third-party websites and services (e.g., Shopify, payment gateways). We are not responsible for their privacy practices. We recommend reviewing their privacy policies before sharing personal data.

 

10. WhatsApp Communication

When you communicate with us via WhatsApp (+91-9625930259):

 

•       Messages and data are subject to WhatsApp's privacy policies and end-to-end encryption

•       We use this channel for order support, bulk inquiries, and customer service

•       We maintain records of these conversations for business purposes

 

11. Changes to This Privacy Policy

We may update this Privacy Policy from time to time to reflect changes in our practices, technology, legal requirements, or other factors. We will notify you of material changes by posting the updated policy on our website with an updated "Effective Date." Your continued use of our website and services after such modifications constitutes your acceptance of the updated Privacy Policy.

 

12. Data Protection Officer & Grievance Redressal

If you have concerns about your personal data or wish to file a complaint:

 

•       Contact us using the information below within 30 days

•       If not satisfied, you may file a complaint with the Data Protection Board of India (under DPDP Act, 2023)

 

13. Contact Us

For questions, requests, or complaints regarding this Privacy Policy and our data handling practices, please contact:

 

SEHGALL WHOLESALE

Address: 1/52 Vishwas Nagar, Delhi-110032, India

Email: SEHGALLWHOLESALE@GMAIL.COM

Phone: +91-9625930259

WhatsApp: +91-9625930259

Website: www.sehgall.in

 

 

14. Disclaimer

This Privacy Policy is provided for informational purposes and does not constitute legal advice. While we have made efforts to ensure accuracy and compliance with Indian data protection laws, it is recommended to consult with a legal professional for specific guidance tailored to your business requirements.

 

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Last Updated: June 2026

 

By using our website and services, you acknowledge that you have read and understood this Privacy Policy.